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From snapshots to daily clarity: How Pontos transformed reporting

Investment reporting and monitoring had become a balancing act at Pontos. The number of private funds was increasing, Excel files were stretching to their limits. The manual consolidation of liquid assets reports drained both time and energy and important figures were updated with a delay. For Tom Järvi, CFO at Pontos, this wasn’t sustainable. “It wasn’t just about the workload,” he explains. “We didn’t have the visibility we needed to steer with confidence.”

The challenge

Pontos’ biggest bottleneck was private fund reporting. Since data was only updated on demand, it made it difficult to get a timely view of performance and cash flows. At the same time, liquid asset reporting was handled manually in different places, leading to duplicated work and the risk of errors.

Why Jay?

The team needed a solution that fit an investment company of their size, agile enough to adapt, but robust enough to handle the complexity of private assets. Automatic data imports were non-negotiable, and the system had to provide coverage across both private funds and the international subsidiaries within the group.

Jay stood out by combining all of this in one platform, backed by analysts who could respond quickly and reliably. “The mix of technology and people made the difference,” says Julia Hakulinen, Business Controller at Pontos. “After testing the system and seeing the results, we knew we could trust them to get things done.”

The solution

With Jay’s reporting portal, Pontos finally stepped off the spreadsheet treadmill. Manual work dropped, accuracy improved, and private funds could be monitored continuously instead of only on demand.

“Now we can check yield figures and cash flow forecasts whenever we need them,” says Tom. “It makes decision-making so much faster.”

The new setup also gave the management team a clearer lens on the company’s international structure. By building portfolio views by country and subsidiary, each board now gets tailored, transparent reporting.

Even small touches mattered. Adapting the portal with Pontos’ own colors and logo turned it from just another system into something that felt like part of their identity, a detail that boosted adoption and satisfaction across the team.

The outcome

Since implementing Jay’s solution, Pontos has:

  • Saved time as manual reporting decreased and errors were reduced
  • Gained higher-quality data, with KPIs like IIR and TVPI available at a glance
  • Expanded reporting focus from compiling spreadsheets to analyzing insights
  • Improved visibility into both private funds and international subsidiaries
"The system solved our key challenges. Reporting is faster, the data is better, and we can focus on content instead of mechanics,” Tom says.

Looking ahead

The journey doesn’t stop here. Next on the agenda for Pontos are scenario models for cash flow forecasting, new risk management tools, and deeper portfolio analytics by currency.

“The basics are in place,” Julia reflects.“The real value now is in building scenarios and preparing for the future.”

About Pontos

Pontos Group is a Finnish family office investing widely in different asset classes, with a focus on real estate and private equity investments. The company is committed to the long-term development of its portfolio companies in its operating areas in Finland, Estonia, the Netherlands and Portugal.

For more information visit: www.pontos.fi

Assets covered

Liquid and illiquid

Number of users

4

Geography

Finland, Estonia, the Netherlands and Portugal

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