Built by the People Who've Lived This Industry
Who's Behind It
From a wealth management firm founded in 2012 to the platform that families, foundations, funds and private banks rely on today, this is who we are and how we got here.













Built for the
“Wow” Moment
The People
Behind Jay
Operations

+358 40 320 4702
andreas.lillstrang[a]jaysolutions.com

+46 73 383 2383
andreas.ullsten[a]jaysolutions.com

+358 50 340 1710
antti.kauppinen[a]jaysolutions.com

+358 44 099 9243
boris.banchev[a]jaysolutions.com

+358 50 467 7327
erno.pellinen[a]jaysolutions.com

+358 44 252 3913
iiro.elonen[a]jaysolutions.com

+358 44 254 4043
jaakko.ruuskanen[a]jaysolutions.com

+358 40 551 2488
jasu.pykari[a]jaysolutions.com

+358 40 969 3919
johanna.koskinen[a]jaysolutions.com

+358 50 368 5461
joonas.tikkanen[a]jaysolutions.com

+358 50 490 8984
jyri.jarvinen[a]jaysolutions.com

+358 50 403 3398
kimmo.laakso[a]jaysolutions.com

+358 50 323 1351
kurt.martinsen[a]jaysolutions.com

+358 40 503 7145
lars.ahman[a]jaysolutions.com

+358 40 545 5776
lauri.kansikas[a]jaysolutions.com

+358 45 694 3514
lotta.seppala[a]jaysolutions.com

+46 72 065 9467
ludvig.jacobowsky[a]jaysolutions.com

+46 70 963 3861
maria.gure[a]jaysolutions.com

+358 50 406 2203
mikko.metsäranta[a]jaysolutions.com

+358 44 377 8000
mikko.sjoblom[a]jaysolutions.com

+358 44 276 2257
noora.weckman[a]jaysolutions.com

+358 44 374 0969
onni.jarvinen[a]jaysolutions.com

+358 40 564 4532
paulus.palola[a]jaysolutions.com

+46 73 640 9250
rafaela.spillimbergo[a]jaysolutions.com

+358 45 805 5833
roland.parts[a]jaysolutions.com

+358 40 557 8463
sami.hakala[a]jaysolutions.com

+358 40 938 0706
siina.lahti[a]jaysolutions.com

+358 40 035 4214
tatu.tulkki[a]jaysolutions.com

veeti.gronholm[a]jaysolutions.com

+46 76 897 8178
viktor.markunger[a]jaysolutions.com

+358 45 124 5763
yasmina.koivisto[a]jaysolutions.com
Management Team

+46 70 845 7795
erik.andersson[@]jaysolutions.com

+358 40 554 0812
jani.laitinen[@]jaysolutions.com

+358 40 588 2478
toni.aaltonen[@]jaysolutions.com

+358 40 574 3718
jaakko.leikko[@]jaysolutions.com

+46 70 255 0977
martin.sandahl[@]jaysolutions.com

+46 70 826 6045
michael.amren[@]jaysolutions.com

+358 40 762 3769
jukka.uro[@]jaysolutions.com
Board of Directors

Paul is an experienced entrepreneur and investor. He co-founded Pedal, Sendit and Capedal, and since 2012 has been a Founding Partner at Bas Invest, contributing to the development of companies such as Momentum Software, Parkman, Opter and Solid Park. He currently serves as Chairman of the Board at Securdia, Parkman and a Board Member at Opter.
+46 70 842 5204
paul.ronnberg[@]basinvest.se

Robert has extensive experience in investment banking, equity research and portfolio management. Since 2012, he has been a Partner at Bas Invest focusing on developing the portfolio companies such as Momentum Software, Parkman and Solid Park. He currently serves on the boards of Securdia and Oto9.
+46 70 326 3781
robert.dagostino[@]basinvest.se

Johan is a founding partner of JAM Advisors and has held several managerial positions. Previously, he was the founding partner of Fondia Oyj. He is currently the Managing Director at Oy Hammarén & Co Ab.
johan.hammaren[@]hamco.fi

Sami is an experienced entrepreneur and AI expert with a proven track record in innovation and growth. Sami provides strategic insights as a board member for organizations such as Fondia, Alisa Bank, and Nohewa.
sami[@]honkonen.fi

Erik brings deep leadership experience within Investment Management. At Swedbank Robur, he served as CIO and Head of Investment Management, as well as holding roles such as Head of Global Equities and Portfolio Manager. Before that, he was Head of Equity Sales at Deutsche Bank.
+46 70 845 7795
erik.andersson[@]jaysolutions.com

Jani, the founder of Jay Solutions, brings extensive experience in asset management, a field he has excelled in since 2003. Prior to founding Jay Solutions, he held various roles at Nordea Bank S.A. (Luxembourg) and Aktia Abp.
+358 40 554 0812
jani.laitinen[@]jaysolutions.com
Jay´s History
Fourteen years in wealth management. Manual reports at midnight, systems that didn't talk to each other, the same walls again and again. We know exactly what needs fixing, because we're the ones who needed it fixed.
2012–2019
JAM Advisors was founded in 2012, offering wealth management and consolidated reporting services. In response to changing market trends, JAM Advisors streamlined manual reporting processes and developed an automated web-based platform. J-Ray was created, and the first portal user was onboarded in 2016.
2019
Acquired by CapMan. Nordic private equity firm CapMan bought the majority shareholding in JAM Advisors and initiated the demerger process for the wealth management and technology divisions.
2019–2022
Jay Solutions underwent a demerger process att he start of 2021, enabling it to operate as an independent wealth tech firm focused on cutting-edge digital wealth analysis solutions. The flagship J-Ray Platform was established, alongside private equity reporting, ESG reporting, investment planning, and other features. The company onboarded its first Swedish enterprise client, expanded into Finland with a bank and asset manager partnership, and gained new family office clients.
2023 – Present
Following Jay's separation from CapMan, BasInvest took over as the main shareholder. With BasInvest and the majority of Jay's management and employees now owning the company, Jay opened an office in Stockholm.
In 2026, Jay introduced the next generation of the platform. And with it, Raymond, an AI companion that helps you notice what matters, interpret it, and act with confidence.
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